Hannover, Germany. As DOMOTEX prepares to enter its 33rd season from 13 to 16 January 2022 in Hannover, “COVER NEW GROUND” has been announced as the show’s keynote theme. The theme has been chosen as a way of giving center stage to topics of major current and future societal relevance, namely natural and sustainable environments for work and living. As such, COVER NEW GROUND also stands for a fresh take on floors and floor coverings as the veritable foundation of interior design. New applications, trends and innovations are all waiting to be discovered at DOMOTEX 2022 . Even with as much as six months still to go until the gates open to visitors, 95 percent of the available floor space has already been booked. The show’s organizers and exhibitors are correspondingly optimistic, and looking forward to a lively event in January – not least due to this being the first Hannover-based trade show in quite some time to be staged as a physical, on-site event, with digital participation options also available.
Referring to the show’s lead theme, Sonia Wedell-Castellano, Global Director of DOMOTEX at Deutsche Messe, explains: “The mindful use of resources, the pursuit of a circular-flow economy, new approaches to sourcing, health and wellbeing at home and at work, the wave of online trade permeating every segment of modern life – all this is of key relevance to society, and is thus also shaping the flooring industry and DOMOTEX as its flagship fair. ‘COVER NEW GROUND’ explores how sustainable and healthy materials are making huge inroads into living and working environments, as well as how floor coverings are rising above the floor-bound realm to star as innovative decorative elements in totally new roles. COVER NEW GROUND is about being innovative, exploring new horizons and breaking new ground. The name of the game is creating healthy, sustainable and at the same time inspiring spaces. But DOMOTEX also covers other hot topics affecting the sector, among which are the challenges, risks and opportunities created by supply bottlenecks, as well as promising ways of responding to them,” sums up Wedell-Castellano.