Travel to Bangkok on us!

The THAIFEX – Anuga Asia Hosted Buyer Programme has gained quite a reputation in the past three years for attracting and hosting high-quality, pre-qualified buyers at our show. It’s our way of empowering the F&B community by facilitating meaningful connections between international exhibitors and hosted buyers.
→ Programme Overview

This year, our Hosted Buyer Programme continues to be exclusive to buyers from Southeast Asia, with a focus on Indochina. To enable more targeted business meetings, we are further categorising Hosted Buyers as F&B Retail and Horeca buyers, as both segments are of growing importance to you.
→ Who Qualifies

The Hosted Buyer Programme is a key initiative of THAIFEX – Anuga Asia, the largest international trade event for F&B, Food Technology and Retail & Franchise in Asia. As a diversely specialised show hosting 11 product segments across 107,000 sqm, Hosted Buyers can look forward to meeting 2,800 exhibitors from more than 40 country groups.
→ About THAIFEX – Anuga Asia

Some of our Hosted Buyers in 2019 were from:

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For more information, visit or contact Mr. Noli Nicanor, Manager-International Trade Fairs and Events Management, at or call +632 8845-1325.


DOMOTEX End of Show Report

14 January 2020
Deutsche Messe AG

The world’s leading trade fair for carpets and floor coverings has once again underscored its status as the industry’s most significant trade, innovation and trend platform. A total of 35,000 attendees – 90% of them decision makers and 70% from abroad – came to explore the latest trends, products and solutions presented by over 1,400 exhibitors from more than 60 different countries.

DOMOTEX 2020: An event marked by sustainability, high-class attendance and international appeal

From 10 to 13 January, the latest edition of DOMOTEX – the world’s leading showcase for carpets and floor coverings – again stood out as the industry’s biggest, most pivotal hub for trends and innovations. A total of 35,000 attendees – 70% of them from abroad – were on hand for the four-day event to explore the latest trends, products and solutions presented by over 1,400 exhibitors from more than 60 different nations. The show’s keynote theme of “ATMYSPHERE” highlighted the aspects of flooring products that contribute to a sense of wellbeing and promoted naturalness and sustainability – topics thoroughly reflected by the products on display.

“DOMOTEX is and remains our most international tradeshow. We are delighted that the event attracts attendees from around the globe, who come for 2.3 days on average – 60% from Europe, 25% from Asia and 10% from the Americas, with the remainder from Africa and Australia,” said Dr. Andreas Gruchow, the Deutsche Messe Managing Board member in charge of DOMOTEX.

“We have been truly impressed with the positive reception and special spirit at this year’s DOMOTEX. The attendance figures reflect an ongoing trend towards increased market concentration. The further rise in the percentage of high-caliber professionals is an important factor in business growth for 2020. Around 90% of the show’s visitors have decision-making authority at their companies, with half of them at top management level,” noted Sonia Wedell-Castellano, Global Director for DOMOTEX. “I am also delighted with how enthusiastically our exhibitors embraced the keynote theme of ATMYSPHERE, as well as with the success of the revamped ‘Treffpunkt Handwerk’ skilled trades hub and the volume of exhibitors who have indicated they will be back in 2021.”

Impressive visitor mix: high in quality and internationality

Exhibitors affirmed the success of their industry’s flagship fair with regard to two key performance indicators: “Our main concern here is not high attendance figures, but rather the right kind of attendees,” explained Hakan Dinc, CEO of Stefany Hali Tekstil in Turkey. This aspect was also clearly appreciated by visitors: “I made the decision to come to Hannover because this is where I can see what is happening across the global marketplace, which enables me to make the right choices for our customers,” remarked trends scout Andrés Jobet of Piso Urbano Alfombras, based in Santiago, Chile.

The high quality of this year’s event was also highlighted by Arman J. Vartian, proprietor of Vartian Carpets in Vienna, who had this to say after returning to exhibit at DOMOTEX following a five-year hiatus: “It seems to us that DOMOTEX is heading down the right path. The stands are now more attractive and appealing, and the show is clearly committed to supporting our industry.” Anke Hattingh, Marketing Director of Mapei GmbH in Grossostheim, Germany, praised the great diversity of exhibits as a “major source of inspiration.” And according to Bernhard ter Hürne, CEO of ter Hürne GmbH & Co. KG in Südlohn, Germany, “In terms of its reach, DOMOTEX delivers like no other European tradeshow can.”

Olivier Bossuyt, Sales Director at ivc group in Avelgem, Belgium summed things up by saying: “We opted to return to DOMOTEX after a two-year break because the show’s strong international pull enables us to meet with important trade partners and generate promising new leads – a fact reconfirmed by DOMOTEX 2020.”

One out of two attendees generates new leads at DOMOTEX

Based on this year’s visitor survey, almost half of all attendees (44%) used the event to generate new leads. Fred T. Keller, Marketing Director of Theo Keller GmbH in Bochum, Germany, reported a high number of walk-in visitors and new customers. He attributed this mainly to ongoing enhancements to the event, particularly the new hall layout launched in 2020, which he saw as a major step forward. “This new design has resulted in many more spontaneous customer contacts than previously, and we couldn’t be more delighted. DOMOTEX is definitely the most important trade fair for us.”

Attending DOMOTEX was also a “must” for Mirco Schäpe, Product Manager LVT at JAB Teppiche Heinz Anstoetz KG in Herford-Elverdissen, Germany. He spends several days at the event every year to meet up with existing and potential suppliers and “get a feel for emerging trends,” as he put it. Michael Massmann, National Sales Manager & Vice President of Textile Trading Group, Winter Park, USA, said he used DOMOTEX mainly to generate new leads, adding that: “We are naturally also keen on establishing new, preferably long-term customer relationships, while at the same time deepening our relations with existing customers and suppliers. We have attended every DOMOTEX since our business was founded three years ago, and that’s not going to change.”

“ATMYSPHERE” as a common thread

The show’s keynote theme was also well received by exhibitors. For example, Bernhard Reinkemeier, CEO of Reinkemeier Rietberg based in Rietberg, Germany, referred to it as being a “good match” for his company’s objectives, adding: “We very much welcome the keynote theme and its flanking measures, all of which are highly attractive and have helped us reach our goals.”

“The keynote theme perfectly reflected the spirit of the times, and its significance was clear to see throughout the halls. We are already busy exploring ways of featuring sustainability to even greater advantage at DOMOTEX 2021,” remarked Wedell-Castellano. “I also very much look forward to teaming up with the show’s players from the business community and the skilled trades so as to generate even more benefit for the industry and its clientele next year.”

The next DOMOTEX will be staged from 15 to 18 January 2021 at its traditional venue in Hannover, Germany.

IE expo China: China massively promotes recycling economy

Messe München GmbH

IFAT spin-off: IE expo China in 21-23 April 2020

  • Strong government stimulus package for more recycling
  • Good demand forecasts for many environmental technology solutions
  • An important market for international enterprises already today

In waste management, China wants to move away from landfilling and rapidly towards a modern circular economy. And the country starts from a comparatively low level. “At an estimated 20 to 30 percent, China’s recycling rate is three to four times lower than Germany’s,” explains Markus Delfs, an expert from the China office of Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH.

To date, the informal sector has played an important role in the People’s Republic. But after China’s ban on waste imports, the sector, for example, has withdrawn from plastic recycling. “There is a need for new solutions,” says Delfs. “International companies are already active in technologies such as the separation of mixed plastic waste or the chemical treatment of old plastic.

Since 2019: strict recycling law in Shanghai

The collection and separation of household waste in China’s metropolises is currently developing at an almost galloping pace. Shanghai is regarded as a pioneer here: since July 2019, all private and commercial waste has had to be separated—into the categories “recyclable”, “wet waste”, “dry waste” and “hazardous waste.” Together with a comprehensive control system and heavy fines, this recycling law is considered one of the strictest in the world. According to the Chinese Ministry of Housing and Urban-Rural Development, separation systems for household waste are planned to be introduced in 46 major cities by the end of 2020. To this end, RMB 21.3 billion—currently around USD 3 billion—are to be invested in the construction of waste disposal facilities alone.

Rising opportunities for high-end recycling and sorting technologies

“In addition to the treatment of domestic, commercial and hazardous waste, I see increasing opportunities in China for technologies for e-waste treatment, including battery recycling and end-of-life solutions for vehicles,” says Florian Werthmann, Managing Director of Ecologicon, a management consultancy based in Reichenberg/Germany that specializes in waste management and circular economy. According to Chinese industry experts, there is also an increased interest in optical and digitally supported sorting systems as well as flue gas cleaning solutions for the country’s growing thermal utilization.

Promising investment environment for international suppliers

The Middle Kingdom is an important buyer market for the international environmental technology sector. “According to a survey among our member companies, China is in a strong third place in the export statistics of German waste and recycling technologies,” says Karl Rottnick. The consultant for technology and markets in the Waste and Recycling Association of the German Engineering Federation (VDMA) continues: “Compared to the same period of the previous year, exports of the corresponding plant and machinery to China rose by another 1.5 percent to a substantial 5.5 percent in 2018. Only the EU member states and North America are buying more of the industry’s products.” And GIZ expert Markus Delfs predicts: “Although there are still systemic barriers to waste collection and treatment in the Chinese recycling sector, the investment environment for foreign technologies is expected to be promising.”

IE expo China as major industry platform

IE expo China will soon offer the opportunity to introduce products and services to the market. The next edition of Asia’s largest environmental technology fair will be held in Shanghai from April 21 to 23, 2020. The show focuses on water and wastewater treatment, waste management, remediation, air pollution control and air purification. IE expo is a spin-off of IFAT in Munich/Germany, the World’s Leading Trade Fair for Water, Sewage, Waste and Raw Materials Management, and is supported by a top-class technical/scientific conference program. Conversely, China is strongly represented at the leading trade fair in Munich. In terms of exhibitors and visitors, China is now among the top five countries.

For more information, visit or contact Ms. Jackie Diola of ECCP at or call +632 8845-1324.

Market for halal cosmetics growing fast

Deutsche Messe AG

HALAL HANNOVER (6–8 March 2020)

Coconut with coconut oil in bowl with jar of cosmetic cream on wooden background

With nearly five million Muslims living in Germany today, demand for halal cosmetics is strong, and the market is growing at a fast pace. Even so, retailers in Germany have so far been rather slow in responding to this trend. That needs to change. Which is why halal cosmetics will be among the topics explored at HALAL HANNOVER – a new show premiering in Hannover, Germany, from 6 to 8 March 2020.

Hannover. The cosmetics market is growing at a steady clip, and demand for halal products is skyrocketing. A study by UK market research firm Tech Navio from October 2018 projects that the global market for halal cosmetics will more than double from its current volume of 25 billion euros (that’s about six percent of total global trade in beauty products) to 55 billion euros by 2022. Annual growth over the next three years is expected to average 13.55 percent.

These global sales figures for halal beauty products indicate that there is enormous potential to be leveraged, also on the German market. There are no centrally collected statistics on the subject in Germany, but inquiries made with manufacturers such as Fair Squared do give some indication of the scale of the demand. The Cologne-based firm sells its natural and halal cosmetic products primarily online, but also in fair trade shops, pharmacies and selected drugstores. “We use only raw materials from fair- trade sources, and in 2018 succeeded in growing our sales by a further 25 percent to 1.5 million euros,” said CEO Oliver Gothe. Fair Squared will be among the companies exhibiting at HALAL HANNOVER.

In cosmetic products, the “Halal” label is seldom seen on its own; it generally appears in conjunction with “vegan” labels, “cruelty-Free” or “not tested on animals” claims and assurances of sustainability. More and more small and medium businesses are moving into these niches and selling their products online.

One such business is LaNaturél, a halal-certified cosmetics firm based in Herten. LaNaturél believes in the power of nature. CEO Hasan Hüseyin Aydogan is committed to helping people protect their health, which, for him, means first and foremost using natural ingredients exclusively and being completely additive-free. LaNaturél will be showcasing its natural products at HALAL HANNOVER.

There are many newly established companies operating under the “back to nature” banner, developing products designed to appeal to both vegans and Muslims. One innovation in this area is a skincare line made of coffee oil extracted from used coffee grounds.

Nail polish is an area of cosmetics that touches on one of the core tenets of Islam.

Observant Muslims pray five times a day. In the ritual cleansing that takes place before each prayer, water must actually touch and wet the fingernails. Traditionally, this has meant that Muslim women must either forgo nail polish altogether or go to the trouble of removing it before each prayer. Now, however, there are several manufacturers who offer water-permeable and breathable nail polishes. The biochemical properties of these products mean that water is able to penetrate through to the fingernails.

These products are also free of formaldehyde, toluene and camphor – harmful chemicals that are almost always present in conventional nail polishes. Because, in addition to being water permeable, these new nail polishes are free of chemical, animal and alcohol-based additives, they are also marketed as being suitable for allergy-sufferers, vegans and pregnant women.

Searches on Amazon for “halal cosmetics” currently yield hits for as many as 224 products. L’Oréal, the global market leader in cosmetics, offers hundreds of halal- certified products, but the company’s focus is not primarily on the German market, but rather on Muslim-majority countries and the USA. The Germany-based international fragrance chain Douglas currently has nearly 400 articles on its German website that are marketed as vegan and largely also suitable for Muslim women. For example, it has makeup brushes made of synthetic hair. In more recent times, Germany’s drugstores, traditionally one of the country’s primary channels for cosmetics, have seen growing competition from importers like Oriental Style, which sources high-quality Saudi cosmetic products from stockists in Dubai.

HALAL HANNOVER is a new business and knowledge-sharing platform for the halal industry that premiers from 6 to 8 March 2020, focusing on halal-compliant food, beverages, cosmetic products and travel. The exhibition will also feature an international conference program and a special food-tasting area. Day one of the three-day event is for trade visitors only, while days two and three (Saturday and Sunday) will also be open to consumers.

For further information about HALAL HANNOVER, visit

You may also contact Mr. Noli Nicanor, ECCP International Trade Fairs Manager, through or call +632 8845-1324.