ISPO Munich 2021 will be held online

Dear customers, dear exhibitors of ISPO Munich,

the ongoing coronavirus pandemic around the world presents us all with ever greater challenges. Unfortunately, the number of infections in various countries continues to increase. The current dynamics of the pandemic do not allow a reliable outlook for a safe ISPO Munich as a hybrid event, i.e. a combination of digital and on-site event.
In close consultation with the industry and under consideration of the current developments, Messe München has decided to implement the event exclusively in a digital format. This way, the world’s leading sports business platform offers the most benefits for all participants – despite international travel restrictions.

ISPO Munich Online – the advantages at a glance
We have been in contact with many of you over the past few weeks, so we have a clear understanding of what is currently important to you and how we can help you and your business succeed. With the ISPO Munich Online we are offering you:

  1. Presentation possibilities for new products
  2. A platform for maintaining existing and creating new business contacts
  3. Contact to the most important brands and companies in the industry
  4. Networking opportunities with visitors, media and influencers
  5. Forums and discussion groups via live streaming and chat rooms

What this means for you: When it comes to your physical participation, no further action is needed.

The ISPO Munich Online event will take place from 01. – 05.02.2021 and we are very much looking forward to welcome you there.
How you can become part of the show: A first overview of your participation opportunities at ISPO Munich Online can be found here.

In the coming days we will publish further details about the concept, please do not hesitate to contact us in the meantime.

Best wishes from Munich and stay healthy.

Your ISPO Team

Messe München GmbH
81823 München
Tel.: +49 89 949-20720
Fax: +49 89 949-20729

Board of Management:
Klaus Dittrich (Chairman & CEO)
Dr. Reinhard Pfeiffer (Deputy CEO)
Stefan Rummel (Managing Director)
Falk Senger (Managing Director)
Gerhard Gerritzen (Deputy Managing Director)
Monika Dech (Deputy Managing Director)
Chairman of the Supervisory Board: State Minister Hubert Aiwanger

Register of Companies Munich (HRB) 6311
Tax ID: 143/161/90414

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Due to the worsening COVID-19 situation: EXPO REAL Hybrid Summit 2020 canceled

  • Munich has been declared a risk area from October 12, 2020
  • Many participants decided against taking part in the summit
  • Fees will be refunded


The EXPO REAL Hybrid Summit planned for October 14 and 15, 2020 has to be canceled at short notice due to the currently worsening COVID-19 situation in Munich. Numerous participants had previously declared their intention to not participate. Justifying their decision, they pointed out that Munich has been declared a risk area today and that the situation in Germany and other European countries has worsened dramatically in recent days and hours.

The cancellation concerns both the physical and the digital part of the event. Since both formats of the Hybrid Summit are interlinked and mutually dependent, even a purely digital event would not have made sense under these circumstances.

In agreement with the Advisory Board, in June Messe München decided to organize EXPO REAL under the banner “EXPO REAL Hybrid Summit—The Hybrid Conference for Property and Investment” as a physical and virtual meeting place for the real estate industry. By developing a comprehensive protection and hygiene concept, Messe München had done everything in its power to ensure that this hybrid conference and accompanying exhibition could take place with official approval. However, due to the current developments both in Munich and throughout Germany it is imperative to cancel the EXPO REAL Hybrid Summit only two days before its scheduled start.

Today at noon, the German Robert Koch-Institute (RKI) classified Munich and other cities and administrative districts in Germany as risk areas. The incidence of infections has also increased dramatically in other European countries. Many speakers and participants declared that they would not be traveling to Munich. It can also be assumed that further participants and speakers would have decided against the summit at short notice.

Klaus Dittrich, Chairman and CEO of Messe München regrets the cancellation at short notice, but sees no other option: “The decision is, of course, a tough one, but it is to protect our customers. According to current developments, the EXPO REAL Hybrid Summit would not have become a meeting place for the real estate industry and would therefore not have met its own claims. Moreover, under these circumstances, the event would have disappointed the customers’ expectations.”

Messe München will promptly reimburse the fees paid for the participation in the exhibition and for the tickets.

Further information about the EXPO REAL Hybrid Summit can be found at:

Download Press Release

PDF Download

Press Contacts

Tanja Schneider

Tanja Schneider                        Marketing Manager

Messegelände, 81823 München



Messe München restarts shows successfully in China: CBB 2020 will showcase sustainability, innovation and digitalization of beverage and liquid food industry

  • CBB 2020 will Inherit successful experience to be held as schedule with strict protection and control of COVID-19 epidemic
  • CBB 2020 gathering more leading brands and German pavilion is organized by VDMA
  • CBB supporting program: Trends for sustainability, innovation and digitalization

On July 3–5, 2020, electronica China 2020, productronica China 2020, LASER World of PHOTONICS CHINA 2020 and VisionChina (ShangHai) 2020, ISPO Shanghai 2020 were held successfully in Shanghai. The safety and hygiene concept of Messe München ensured the restart of Asia’s leading trade show for this key technology in China. All the exhibitions extremely well attended and the exhibitors and visitors as enthusiastic as ever, signaling the recovery of trade fair in China from the impact of the Covid-19 pandemic earlier this year.

CHINA BREW CHINA BEVERAGE 2020, as Asia’s leading trade fair will inherit successful experiences to showcase diverse technologies of sustainability, innovation and digitalization in beverage and liquid food industry.


The Covid-19 epidemic has had a major impact on the global economy. However, China fortunately has made initial success in its prevention and control, laying a foundation for the gradual restoration of economic activities.

China is and will continue to be of global importance to the advancement of technological development. As the Asia’s leading trade show, CBB 2020 will inherit successful experience from our trade shows which have been held.  We have seen a strong recovery and high demands at electronica China 2020, productronica China 2020, LASER World of PHOTONICS CHINA 2020 and VisionChina (Shanghai) 2020 as we enter the second half of the year.

The equipment manufacturing of beverage and liquid food industry is also getting a boost again. CBB 2020 has firm confidence and precise measures to support exhibitors and visitors to accelerate business recovery in China as well as strict protection and control and provide a safety and hygiene on CBB 2020.



On Oct.13-16, 2020, CHINA BREW CHINA BEVERAGE 2020 will be held at Shanghai New International Expo Center in Shanghai. It will show diverse topics of tendency for displaying and concurrent events, such as intelligent manufacturing, innovative packaging, food safety and health, energy efficiency and sustainability, bring new products and technologies in the alcoholic beverage (beer, craft beer, wine, spirit, etc.),non-alcoholic beverage(water, soft drink, juice, coffee, etc.) and dairy, etc.

It will assemble more leading brands from national and international beverage and liquid food industry. Among them are national and international industry leaders such as Alfa Laval, Barth Haas, Baumer ,E+H,DSM,GEA, Husky, Heuft, ifm,igus, KHS, Krones, MIURA, METTLER TOLEDO, Pentair, SEW, SMC, Yakima located in the international exhibition halls. And Best Crown, Diron, E-STAR, GDXL, GsPak , HGM, Kelang, Lehui, Newamstar, Precise,Talos, Tech-Long ,Tiantai ,VANTA, YoungSun, YueDong, ZhongChen and Zhongya in the national exhibition halls.

In addition, German Pavilion from CBB International hall will still offer visitors a one-stop platform to source German-made products and solutions from beverage and liquid food industry, such as Bernhard Bull, Hottinger Baldwin, Orbitalum Tools, ProLeit AG, WIKA, Xispek, etc.

The exhibitors will bring visitors new products and technologies in the segment of beverage and liquid food industry. Such as Steinecker MicroCube from Krones of the beer solution, Innofill PET DRV PET filler from KHS of soft drink, beer solution, HyPET®5e from Husky of soft drink, water and tea solution, LX boiler from MIURA of spirit, dairy and beer solution, Brewers Clarex® from DSM of raw materials and additives, Proline Promag H300 from E+H of intelligent manufacturing of soft drink, fruit juice, etc.



CBB supporting program will focus on the sustainability, innovation and intelligence. It includes China Food Industry Development Conference, Doemens Tasting Class, International Summit of Traditional Fermented Food Industry, The Forum of Intelligent Equipments Manufacturing and Technologies of beverage and liquid food in China, CBB Mutual Growth Awards, CBB Awards of craft beer, etc. From Budweiser Group, Wahaha Group, Zhejiang University, BICI and leading companies from equipment will have an exciting speech of The Forum of Intelligent Equipments Manufacturing and Technologies of beverage and liquid food in China.


Join now!

  Pre-register here  




Automotive industry—shaped by digitalization

electronica Messe München
   electronica News 


E-mobility: E for electronic

E-mobility: E for electronic

Electric drives, digitalization, networking and autonomous driving are making up more and more of the electronics in cars. As soon as 2025, electronic components are expected to account for 35 percent of all material costs.


Entrepreneurs in Germany faster than in the U.S.

Entrepreneurs in Germany faster than in the U.S.

The coronavirus pandemic could end up accelerating startups in several sectors. At least where speed is concerned, Germany is one step ahead in several industries.

Technologies & Applications 

Compatible shrinkage with on-chip memory 

Compatible shrinkage with on-chip memory

  Embedded storage on integrated circuits requires a lot of space. Now a more economical    architecture is promising cheaper and more energy-efficient devices in future.


Fair Insights

electronica virtual

electronica virtual

Due to the far-reaching, global travel restrictions, Messe München has decided to hold electronica 2020 in a purely digital format as electronica virtual.
This way, as an exhibitor or a visitor, you can engage in global discussions with the industry, experience the latest trends, products and solutions and get in touch at virtual trade fair stands.

Printed electronics as an opportunity for mobility

Printed electronics as an opportunity for mobility

With speakers, among others, from Jaguar and Continental, LOPEC impulse demonstrated the possibilities printed electronics offer for the automotive and aviation industries. You can read highlights of the web seminar in the LOPEC industry portal.

Business Life

3 requirements for empowering employees

3 requirements for empowering employees

Agile working methods will give employees and teams more responsibility. But it is rarely that simple, as at least three requirements must first be fulfilled.

Contact for visitors
Messegelände, 81823 München
Tel.:           +49 89 949-11458
Fax.:          +49 89 949-11459
Mobil.:       +49 17 712 123





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Virtual commissioning – digitization accelerator in Corona times

AUTOMATICA Messe München



Webinar on Virtual Commissioning — tomorrow, August 26th

Standbuchung für die automatica 2020

We are further expanding our digital presence with the new virtual format Let’s talk by automatica. The second edition of the webinar series will deal with the topic of virtual commissioning on August 26, 2020 at 1 p.m. with a panel of top-class experts. Turn yourself on!

  More information & registration  


Survey: Will AI soon make robots smarter than humans?

Will artificial intelligence (AI) someday make robots smarter than humans? This is what robotics and AI experts in industry and research have to say.

   To the survey   


Smart Factory: Step by Step to Autonomous Production

Autonomous production of the future configures and coordinates its production cells itself. Pioneers are already implementing the characteristics of the smart factory.

  To the article  


Smart Factory: Assistance Systems for Workplace 4.0

What does Workplace 4.0 look like in the smart factory? Fraunhofer researcher Dr. Matthias Peissner evaluates future technologies for their practical relevance.

  To the interview  


GAIA-X: The Secure European Cloud Is Taking Place

A secure and data-sovereign European cloud infrastructure for SMEs – that is the goal of GAIA-X. That is why government, business and science are promoting the project.

  To the article  


Anja Schneider
Exhibition Director automatica
Phone:   +49 89 949-11538



automatica at Twitter automatica at Youtube automatica at facebook automatica auf LinkedIn

analytica 2020: World’s leading trade fair to be held virtually

analytica virtual to take the place of the presence fair in Munich

This year, Messe München is hosting the world’s leading trade fair for laboratory technology, analysis and biotechnology as a virtual event. The new format analytica virtual will enable exhibitors to book digital trade fair booths for October 19 to 23. Furthermore, it offers all customers additional opportunities for exchange and networking. Large parts of the lecture and supporting program will also be available in digital form.

In coordination with the analytica advisory board, in March 2020 the decision was made to postpone the trade fair from April 2020 to October 2020. As late as July, exhibitor interest in a presence fair was very high, even though the hoped-for relaxation of travel restrictions from non-European countries failed to materialize. Visitor promotion was then focused on the European market again. “Unfortunately, particularly in Europe a development has begun in the weeks of August that affects exhibitor and visitor markets directly,” says Dr. Reinhard Pfeiffer, Deputy Chairman of the Management Board of Messe München. “News came from important European analytica core markets that trade fair visits would not be able to take place. A presence fair in October would therefore have fallen far short of the requirements of the participants with regard to the internationality of analytica, disappointed the expectations of visitors and exhibitors even in Corona times, and damaged the core of the event. A digital platform is now the alternative, which many exhibitors have also advocated.”

New travel restrictions for European countries in August

In addition to travel bans that companies are currently imposing on their employees and the restrictions on travel to Germany that states have introduced, in August the Federal Republic of Germany also made it more difficult to enter Germany from some states. These include regions in France (such as the area around Paris), Belgium (Antwerp, Brussels) and Spain (the entire mainland and Balearic Islands), which are among the most important exhibitor and visitor countries at analytica.

In the last two weeks in particular, the analytica team received extremely large numbers of notes from European exhibitors regarding the impracticability of their trade fair participation. Many German exhibitors understandably voiced their concerns that only a small portion of the expected visitors would come to analytica.

“The original decision to postpone the analytica was correct. However, with external conditions having deteriorated sharply recently, reassessment of the situation is inevitable. analytica is the leading international trade fair. Many participants would have been unable to come to Munich because of newly introduced travel restrictions. We are glad that Messe München has reacted flexibly and quickly and in the form of analytica virtual offers the proper concept for 2020,” emphasizes Siegbert Holtermüller, Chairman of analytica’s Exhibitor Advisory Board and Head of Sales Life Sciences at Olympus.

Online trade fair with virtual booths and supporting program

The analytica project team is now working on expanding the analytica virtual format launched in August into a globally visible digital trade fair for the laboratory industry, reflecting as many offers and formats as possible that have been distinguishing analytica in Munich for decades. analytica virtual is being realized in close cooperation with LUMITOS AG.

analytica virtual will be available 24 hours a day in order to enable visitors in all time zones to participate. On virtual exhibition booths, exhibitors will present novel products and product innovations from all areas of laboratory and analytical technology for the target industries of chemistry, biotechnology, pharmaceuticals, and food. Visitors can experience product presentations, download flyers and contact the respective exhibitor directly via a text, audio and video chat function. In addition, web seminars, specialist lectures and a large part of the supporting program will be available via the platform. Important program items will be repeated at various times of the day.

The highlights will include the globally unique special show Digital Transformation, in which companies and scientists have realized eight workflows to present the state of the art in laboratory automation. The analytica conference will likewise take place in a purely virtual manner in 2020 and can thus maintain its high professional level with international top speakers.

   More information & registration   


Visitors will participate free of charge.

Exhibitors will benefit from attractive packages.






Highlights of the IFAT impact Business Summit program

Messe München
    IFAT impact Business Summit | September 8-10, 2020


The platform for industry newcomers


The Start-Up Stage was designed to give young innovative companies more attention and support. In addition to exciting presentations by exhibitors, there will be two live sessions especially tailored to start-ups. What are the two integrated live sessions about? Here is an overview:
  • Opportunities for cooperation
  • What do industry partners expect; what motivates them to invest?
  • Field reports and best practices from start-ups and industrial companies
  • How can start-ups participate in these markets? What are the challenges?
  • Information on local partnership and cooperation models
  • Field reports and best practices

The presentations of the Start-Up Stage:
  Digitalization of waste disposal with smart sensor technology
  Innovative briquette presses for the sustainable recycling of residual and waste materials
  Water testing equipment for field and rural laboratory testing activities
  Compact sewage sludge incineration systems
  Earthworms, water fleas and bacteria: the future of decentralized wastewater treatment?
  Real-time measurements of groundwater movement

Discover the newcomers


Prof. Dr. Uli Paetzel

Prof. Dr. Uli Paetzel

Heavy rainfall and urban restructuring: the example of the “climate-resilient region with international appeal” in the Ruhr area
“Climate change is a reality in German cities. Rising temperatures, longer dry periods and increasing heavy rainfall reduce the quality of life of the citizens and pose a serious problem for vegetation. Our presentation intends to show an implementation strategy for adapting to the impact of climate change in the Ruhr area. The strategy was developed together with the local water boards, municipalities and the government of North-Rhine-Westphalia.” Prof. Dr. Uli Paetzel, Chairman of the Board, Emschergenossenschaft und Lippeverband

Julia Braune

Julia Braune
market insight Africa: “Non-revenue water” in Africa—challenges and possible solutions
“This session aims to inspire exchange on solutions for the current challenges of non-revenue water in Africa. Members of the GWP-network will present best practice examples and discuss them with representatives of the African water sector. In the framework of our cooperation project GAPWAS (German-African Partnership for Water and Sanitation) GWP is pleased to co-organise this session together with AfWA.” Julia Braune, CEO, German Water Partnership

Plan your program


The most important dates in the industry

Save the date
From digital conferences and webinars to matchmaking events: in our event database, you will find all events that will be relevant to the industry in the coming months—simply sort them by date, event and location. Gain a head start on information and make new contacts beyond the IFAT impact Business Summit.

Save the date

Binder Engineering Sewerin


Wilo xylem
Tel.: +49 89 949-11358


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