Visiting or exhibiting in international trade fairs is one of the most effective market entry measures.
Trade fairs are exhibitions where products or services of a particular industry are displayed and promoted. These are effective venues to generate brand awareness, launch new products, meet face-to-face with potential buyers and business contacts, benchmark against competitors as well as network with the biggest names in the industry.
Take a look below on the different trade fairs that you may want to participate in!
Download the 2020 Calendar of International Trade Fairs