Perspectives of Sports and Outdoor | ISPO
SPORT IS TEAMWORK
COMMUNITY IS STRONGER
|from Claudia Klingelhöfer|
Editor in Chief ISPO.com
Malaika Mihambo misses her training partners. The long jump world champion feels the same way we do. In an interview, Mihambo told us how she still keeps in touch and how she manages to motivate children to take part in sports, especially now.
That makes Mihambo an absolute role model for me. Instead of complaining, commitment. And that’s what many out there are doing. Whether it’s basketball or rugby training via video call, outdoor scavenger hunts for your own kids, or virtual running challenges with your friends. We shouldn’t stop being active together. Even if it’s complicated – it’s worth it!
INTERVIEW WITH THE LONG JUMP WORLD CHAMPION
Malaika Mihambo: “Sport Inspires us to
Break New Ground Together”
Malaika Mihambo is not only a long jump world champion, but also convinced that the sports community has a key role to play in the crisis. She spoke to ISPO.com about her own initiative for a larger sports community, what she is particularly concerned about in view of the pandemic, and, of course, her plans for 2021.
GOODBYE, SPORTS CLUBS? CORONA CHANGES SPORTS COMMUNITIES
Quote of the Month
| “The foundation will become |
much thinner because fewer
young people are playing
sports. So fewer young people
will arrive in competitive sports
For sports psychologist Kai Engbert, it is clear that the pandemic is accelerating the move away from club sports. Instead, other organizations are becoming increasingly important. Together with several sports experts, we take a look at the future of the most important communities for sports and outdoor fans.
COMMUNITY-INVITATION: ALVANON EVENT FOR FREE
ReWire: Sustainability 2021
Alvanon strongly supports the idea that the sports community is stronger when we exchange knowledge and collaborate. That is why we invite everybody to our ReWire: Sustainability 2021 Event for free. Take a look at the agenda–choose a day, invite your colleagues, form a learning club in your company, do some research. Learn more about the speakers and register today
THIS IS HOW THE OUTDOOR COMMUNITY IS DOING
Planning the Unplannable
It was a difficult year for everyone. Outdoor professionals also look back on an eventful time. People who, like alpinists, bloggers or expedition leaders, live from being on the move, from mountaineering, climbing, hiking and earn their money with lectures about it. Despite all the lockdowns and restrictions, the outdoor experts look to the future with calmness and confidence. We asked five insiders.
OF PARTNERSHIPS, ALLIANCES AND THE SPIRIT OF COOPERATION
Community Is Stronger: Also in the Sports Business
Insiders from the sports and outdoor industry look to the future. What stands out is that all the experts emphasize the importance of business partnerships. They also see the increased health awareness as a great opportunity.
COMMUNITY IS STRONGER
ISPO.com with even more perspectives
ISPO Community: The ISPO Collaborators Club connects athletes and outdoor fans with brands, and in the end both sides benefit.
|Sustainable Community: We will only achieve a sustainable future together. We have explored which trends will be important in 2021.|
Running Community: Corona has brought the world to a standstill? Not in running! Three running shoe brands have run from success to success in 2020.
UPCOMING EDITORIAL LETTER –
MARCH ISSUE IS ALL ABOUT “PASSION”
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